Romain SimonKog.ai
Visit the site
Back
Rize Design
My landing page agency for SaaS and startup founders, and how its offer evolved.
Visit the site- Client
- My agency
- Role
- Founder and designer
- Year
- 2021
- Scope
- Offer, design and build
The agency in numbers
+10
SaaS and B2B clients supported
+300
Leads in 3 months for Scaleable
×2
LeClub's monthly price since the redesign
Overview
I built my first website at 16 when I discovered e-commerce, then became passionate about design and landing pages. In 2021, I made them my specialty with Rize Design, an agency creating landing pages for SaaS, startup and B2B founders. Clients include Paul Barbosa's LeClub, La Growth Machine and Scaleable.
My role
As founder, I handled the offer, its pricing and client relationships. On each project, I took care of the audit, custom design, copywriting and the build in Framer or Webflow.
Challenge
In a competitive market, I had to turn a skill into an offer that was easy to understand and buy. Founders have a solid product, but they need a page to match it without spending weeks on it.
Solution
I brought all the work together into a single fixed-price offer, with unlimited revisions and delivery in 7 to 14 days. Clients know from the start what they get, what it costs and when it will be delivered.
Client projects
A selection of projects made for my clients. The La Growth Machine and Scaleable pages are no longer online, so these captures are what remains.
Fictional projects
Home page hero sections designed as practice. These are personal concepts: none were commissioned by the brands shown.
FinEase
Finovo
Zest
Offbound
Outreach
PayFit
Payflows
Produscale
Superproductif
Valala
How the offer evolved
- 1
A year to prove myself
I started by offering landing pages at €990, well below the market, to gain experience, build a network and check that the offer appealed to people. I completed more than 10 projects, and some clients recommended my services.
- 2
An all-inclusive offer
With those results in hand, I moved to an "All Inclusive" offer at €2,100, covering the audit, custom design, copywriting and the build.
- 3
A four-step method
Every project follows the same path: kick-off, design, build and delivery. This repeatable method is what makes a 7 to 14 day timeline possible.
Learnings
Working at a low price gave me experience, a network and results to show. That proof is what allowed me to evolve the offer and more than double my price.